Household Goods Stocks to Invest in 2023

We had covered two consumer staple stock categories which are beverage stocks and food stocks. Then let’s move on to household items stocks.

Let’s recap, why should you invest in consumer staples stocks? The idea of living without staple items seems impossible (or almost impossible). When times get tough, consumers choose staples rather than discretionary items (things you want but don’t need) and that is what makes staple items stable. A steady profit and revenue stream is a hallmark of consumer staple household goods companies regardless of economic fluctuations.

HouseHold Products Definition

According to Cambridge’s definition. Household product. noun [ C, usually plural ] a cleaning product used in the home: Some brands say that their bottles of cleansers and other household products are attractive enough to be put on display.

Read Other Staple Product Stocks

5 Household Products Companies to Invest In.

Procter & Gamble (PG:NYSE)

The Procter & Gamble Corporation, also known as P&G, is a multinational corporation specializing in consumer goods that operates in over 180 countries around the globe, making it one of the largest consumer goods companies in the world.

P&G produces a wide range of consumer goods, including personal care products, home care products, beauty and grooming products, and health care products. Gillette, Tide, Crest, Downy, Ariel, Pantene, Pampers, and Olay are just a few of its well-known brands.

There are five areas of business for the company: Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care. Its products are sold through a variety of channels, including retail stores, e-commerce, and direct-to-consumer channels.

P&G had a market capitalization of $356.231B in 2022 and employed approximately 106,000 worldwide. The company’s 2022 revenue was $80.187B, a 5.35% increase from 2021.

In 2022, PG paid a dividend of $3.65/share with an annual dividend yield of 2.42%.

As of April 18, 2023 PG is trading at $106.22. The stock has a 17.67% increase over 6 months and 104.67% in a span of 5-year periods. The consensus of the stock is ‘Moderate Buy’ with an average price target of $160.44, an upside trend of 6.22%. Along with a high forecast of $172.00 and a low forecast of $141.00.

The Clorox Company (CLX:NYSE)

Founded in 1916, Clorox Corporation is a leading manufacturer and marketer of household cleaning products and personal care items. The company products are sold both in the U.S. and internationally. Most products are sold through mass merchandisers, grocery stores, and other retail outlets.

Clorox markets some of the most trusted and recognized brands, including its namesake bleach and cleaning products, Clorox bleach, Green Works natural cleaners and laundry products, Poett and Mistolin cleaning products, Pine-Sol cleaner, Glad trash bags, Brita water filtration systems, Burt’s Bees personal care products, and many more.

Clorox has a strong presence in the United States, as well as offices, manufacturing plants, research and development facilities, and joint ventures in over 25 countries and territories. The company’s products are sold through various retail channels including grocery stores, mass merchandisers, and e-commerce platforms.

Clorox Corp had a market capitalization of $19.545B in 2022 and employed approximately 8,000 worldwide. The company’s 2022 revenue was $7.107B, a 3.19% decline from 2021.

In 2022, CLX paid a dividend of $4.72/share.

As of April 18, 2023 CLX is trading at $158.44. The stock has a 17.01% increase over 6 months and 37.66% in a span of 5-year periods. The stock consensus is ‘Moderate Buy’ with an average price target of $142, a downside trend of 10.21%. Along with a high forecast of $165.00 and a low forecast of $113.00

Unilever (UL: NYSE)

Founded in 1929 after Lever Brothers and Margarine Unie merged, Unilever Group is a multinational consumer goods company that produces and markets a variety of food, home, and personal care products.

There are a variety of well-known brands that are part of Unilever’s product portfolio, including Axe/Lynx, Ben & Jerry’s, Dove, Hellmann’s, Lipton, Magnum, Surf, and many more. The company operates in three main divisions: Beauty & Personal Care, Foods & Refreshment, and Home Care. Products are sold through a variety of retail channels, including supermarkets, hypermarkets, and e-commerce websites. As of April 2023, the brand’s products are available in more than 190 countries and 3.4B people use Unilever’s products every day.

Unilever had a market capitalization of $135.546B in 2022 and employed approximately 148,000 worldwide. The company’s 2022 revenue was $63.293B, a 2.01% increase from 2021.

In 2022, UL paid a dividend of $1.77/share with an annual dividend yield is 3.42%.

As of April 18, 2023 UL is trading at $53.78. The stock has a 21.70% increase over 6 months and a year increase of 21.70%. The stock consensus is ‘Moderate Buy’ with an average price target of $60, an upside trend of 11.57%%. Along with a high forecast of $60.00 and a low forecast of $60.00.

Church & Dwight (CHD:NYSE)

With its history dating back to 1846, Church & Dwight Inc. is not a foreign name. It is one of the leading consumer goods companies. The company’s products are sold in more than 100 countries worldwide.

Church & Dwight Inc. produces and markets a wide range of household and personal care products under various brand names. These include Arm & Hammer, OxiClean, Trojan, Nair, First Response, and many others. One of their most successful brands is Arm & Hammer, which produces a broad range of products including laundry detergent, cat litter, dental care, and their star product, ARM & HAMMER baking soda.

The Church & Dwight Inc. company has experienced a number of significant growth events in the last few years; in order to expand the company’s product portfolio and geographical reach, the company has undertaken a number of strategic acquisitions as part of its strategic growth strategy. Currently, the company has subsidiaries in Canada, Mexico, France, the United Kingdom, Germany, and Australia.

In 2022, Church & Dwight Inc. reported revenue of $5.376B, a 3.57% increase from 2021, and has a market capitalization of approximately $21.609B

CHD is trading at $89.95 on April 18, 2023. It has rose by 21.82% over 6 months and 96.23% over 5 years. The stock consensus is ‘Hold’ with an average price target of $88.50, a downside trend of 1.61%. Along with a high forecast of $100.00 and a low forecast of $79.00.

Energizer Holdings (ENR:NYSE)

Energizer Holdings is a consumer goods company specializing in batteries and personal care products. The company is best known for its Energizer and Eveready battery brands, which are sold globally.

Additionally, the company produces and markets razors, shaving gels, and grooming products, such as Schick, Wilkinson Sword, and Edge. Energizer Holdings has expanded its product portfolio to include portable lighting products, such as flashlights, lanterns, and headlights, sold under the Energizer and Hard Case brands, along with batteries and personal care products. Its portfolio includes Rayovac batteries, which it acquired from Spectrum Brands in 2018, adding to its growth through strategic acquisitions.

Energizer Holdings had a market capitalization of $2.261B in 2022 and employed approximately 7,500 worldwide. The company’s 2022 revenue was $3.050B, a 0.9% increase from 2021.

ENR is trading at $31.72 on April 18, 2023. It has increased by 13.90% over 6 months and 96.23% over 5 years. The stock consensus is ‘Moderate Buy’ with an average price target of $36.83, an upside trend of 16.11%. Along with a high forecast of $43.00 and a low forecast of $33.00.

References

P&G – 2022 Annual Report

The Clorox Corporation – 2022 Annual Report

Unilever – 2022 Annual Report

Church & Dwight Inc – 2022 Annual Report

Energizer Holdings – 2022 Annual Report

Bottom Line

Many household goods companies have established brand names and loyal customers, so they’re more protected against competition. Having a strong sense of security can make companies more attractive to investors who are looking for companies with long-term growth potential and stability.

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